Fresh Service design a contemporary collaboration collection which is an interpretation of Japanese and British craftsmanship.
Director Takayuki Minami reconstructs items from around the world from his own perspective and creates new products as the brand “Fresh Service”. They have created collaboration models with two brands of a similar mindset that perfectly blends the concepts of fashion and lifestyle.
Retro hiking shoes with a rugged color scheme.
HI-TEC was born in England in 1974 with its roots in squash shoes. Fresh Service’s collaboration is based on the hiking shoes “EASTEND” and is made with fine suede and nubuck.
Hi-TEC×FreshService “EASTEND WP” ¥15400
By using the tough materials mentioned above, the design is reminiscent of military training shoes. The lightweight sole has excellent cushioning creating a solid impression, and the moisture-permeable and waterproof membrane allows you to use them regardless of the weather.
A collaboration with the local industry of Ichinomiya, Aichi Prefecture, the mecca of Japanese textiles.
Mr Minami’s collaborative brand ‘Loomer’, is based in Ichinomiya City, and collaborates with weavers with over 50 years of experience and heritage. The items released here as a capsule collection focus on outstanding textile technology.
Archive models from The Fresh Service back catalog have been re-released using a densely woven fabric of cotton and French linen.
“loomer FABRIC” COTTON LINEN KUNG-FU COVERALL ¥38500
The refreshing fabric creates a vintage workwear-like atmosphere and the widened armholes and voluminous body make it easy to wear.
“loomer FABRIC” COTTON LINEN SLEEPING PANTS ¥27500
In addition to the relaxed silhouette, the waist has a spindle for easy size adjustment so you can enjoy the relaxed comfort of wearing it as loungewear at home.
“loomer FABRIC” COTTON LINEN TOOL POCKET APRON ¥15400
There is also a unisex apron with multi-purpose pockets that fit for kitchen, leisure and gardening.
Although the design is different for sneakers and textiles, these modern re-productions of classics inherit the craftsmanship from the past. Fresh Service are masters of creating rugged products with a military and vintage taste and this latest collaboration collection is on sale now!
■FreshService headquarters tel:03-5775-4755 freshservice.jp
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